Three Books You Must Read Before Entering Politics Twelve Reasons Why Advertising Fails Book Review: Is God a Mathematician? Book Review: Render Unto Caesar Book Review: Game Theory at Work Book Review: The New Rules of Marketing and PR Book Review: Diplomacy

Tuscaloosa News Profiles My Dad

Posted by Brian McDaniel 1 Comment Tuesday, June 16th, 2009

Under: Family, Featured

The Tuscaloosa News writes about my dad this morning. I’ve corrected a few mistakes with this version.

300 Applicants in 24 Hours for 1 Job

Posted by Brian McDaniel 2 Comments Thursday, May 28th, 2009

Under: Chicago, Featured, Networking

The challenge (in any job market) is to stand out from your competition. When you’re facing a 300-500 resume per day environment, though, you have to question whether or not technology has improved the ability for a company to identify talent.

Judges Drew Peterson Could Face

Posted by Brian McDaniel 1 Comment Monday, May 18th, 2009

Under: Featured

Given the media spectacle that the Drew Peterson Trial will become, who are some of the other judges currently on the criminal felony call in Joliet?

5 Ways to Prepare for Seasonal Influenza This Fall

Posted by Brian McDaniel 1 Comment Friday, May 8th, 2009

Under: Featured, Strategic Management

John Soloman at In Case of Emergency Blog, sent me a note asking for my ideas on how citizens could prepare for a second round of H1N1 influenza this fall. Given the lessons of the past few weeks, I believe that there are five things people can do to prepare today.

Cision or Vocus? Which One is Best?

Posted by Brian McDaniel 18 Comments Monday, May 4th, 2009

Under: Featured, Strategic Communications

I’ve taken the sales webinars. Now I’d like your opinion.

April’s 5 Most Read Stories

Posted by Brian McDaniel Write a Comment Friday, May 1st, 2009

Under: Featured

My focus in April was to address some of the issues raised by the SWOT Analysis of my blog. Most importantly, April’s 5 Most Read Stories now reflect my strategic communication theme.

The Public Information Officer’s Go Kit

Posted by Brian McDaniel 1 Comment Thursday, April 30th, 2009

Under: Featured, Strategic Communications

The last thing many public information officers think about is what they will carry with them during a long deployment. With a little forethought and planning, you can be ready to go on a moment’s notice without having to scramble or worry about leaving something important behind. Here’s the check list for my “Go Kit.”

When Pigs Fly: Writing a Public Health Communication Plan

Posted by Brian McDaniel 2 Comments Tuesday, April 28th, 2009

Under: Featured, Strategic Communications

This evening I am presenting a lecture on Risk Communications and Public Information to students at Loyola University. Given the Swine Flu Pandemic, I believe this is a solid primer on how to prepare a public health communication plan.

Swine Flu Action Items for Public Information Officers

Posted by Brian McDaniel 4 Comments Sunday, April 26th, 2009

Under: Featured, Social Media, Strategic Communications

Here are 7 things Emergency Response Coordinators and Public Information Officers need to do immediately.

Time to Exhale

Posted by Brian McDaniel 1 Comment Friday, April 24th, 2009

Under: Family

All work and no play makes Jack a dull boy. With that I am taking a break from blogging for a few days. I will return on May 5th.

Reputation Management in the Check-Out Line

Posted by Brian McDaniel 3 Comments Wednesday, April 22nd, 2009

Under: Featured, Strategic Communications

Over the years, I’ve seen research that many companies could avert lawsuits if someone simply accepts responsibility and apologizes when there is a mistake. Such a simple gesture goes a long way towards healing a grievance even when the customer isn’t seeking any special consideration.

If this example is typical, there is a big lesson for us all.

Vendor Profile: Propulsion Media Labs

Posted by Brian McDaniel Write a Comment Monday, April 20th, 2009

Under: Featured, Philadelphia

This article is part of an occasion series that features some of the top talent and vendors that I choose for my clients. My goal is to promote their businesses to a wider audience within the advertising and public relations community. If you need the services they provide, I can’t recommend them enough.

Crimson Tide Scores Marketing Touchdown with A-Day Game

Posted by Brian McDaniel 10 Comments Sunday, April 19th, 2009

Under: Advertising, Featured, Strategic Communications

A look at one of the best integrated marketing communications plans ever unleashed by a college football program. And I’m not talking about the game.

Final Thoughts on the 2009 ICUL Convention

Posted by Brian McDaniel 1 Comment Sunday, April 19th, 2009

Under: Credit Unions

All-in-all I’d give the event an “A.” Here are some things I like as well as areas for improvement.

The Best ICUL Session: Succession Planning

Posted by Brian McDaniel 1 Comment Saturday, April 18th, 2009

Under: Credit Unions, Strategic Management

One thing many people forget when they serve on any type of governing board is that each individual director is a temporary steward of that organization. The capital-B Board lives on indefinitely. As stewards of an organization, it is in the member’s best interest to insure that the next generation of trustees is qualified, experienced, and capable to lead. Here are two recommendations to lay the groundwork to achieve that goal.